Maxell promotes afforestation activities as part of its environmental initiatives.

Now we have planted trees so far

This photo is as of September, 2023.

What is "Green Stencil Program"?

tree planting
  1. Maxell supports a portion of sales of electroforming products developed and manufactured with Maxell's precise Electro Fine Forming technologies called “EF2” to plant trees. Maxell has named this program the "Green Stencil Program".
  2. The company entrusted with operations for the tree planting is CARBON FREE CONSULTING CORPORATION. Maxell will plant larch trees and cedar trees in designated areas under their management. A standard-sized larch can absorb about 250kg and cedar can absorb about 190kg of CO2 over 30 years.∗1
  3. This program started in April 2021, and the results of carbon offsetting will be sequentially posted on our website.
  4. We started our operations from the Mongolian region in April 2021, and as of November 2023, we have also commenced activities in Kumamoto Prefecture.

∗1 Citation from the web page of Carbon Free Consulting corporation

Current forest situation

Forest fires
Forestry decline
  • Due to the effects of climate change, increase in forest fires and desertification.
  • Deforestation caused by plantations and other activities.
  • An increase in abandoned forests due to the decline of forestry.

The significance of afforestation

Increasing forests and absorbing CO2 in the atmosphere contribute to mitigating climate change.
Afforestation contributes to the conservation of natural environment and preservation of biodiversity.
Afforestation contributes to the revival of forest economy.
  • Increasing forests and absorbing CO2 in the atmosphere contribute to mitigating climate change.
  • Afforestation contributes to the conservation of natural environment and preservation of biodiversity.
  • Afforestation contributes to the revival of forest economy.

Afforestation activities in Mongolia.

Since April 2021, we have been supporting tree planting in the Mongolian region.

Measures against desertification._1
Measures against desertification._2

Measures against desertification.

About 90% of Mongolia's land has a risk of desertification, and even in areas where afforestation is being promoted, deforestation for timber production had led to desertification. In 2009, the "Forest Law" was enacted, which included a ban on illegal logging, and with the efforts of local community groups for nature conservation, illegal logging has disappeared. However, the revival of forests remains a challenge.

Afforestation activities in Kumamoto Prefecture

In November 2023, we began to support the planting of trees in Kuma Village, Kumami County, Kumamoto Prefecture through contracted companies.

Kumamoto Prefecture_1
Kumamoto Prefecture_2

Heavy rainfall in July 2020

The region stretches along the Kuma River basin and is a farming area with terraced rice paddies. In July 2020, the torrential rains caused extensive damage in Kumamoto Prefecture and other parts of Japan, and the same area also suffered great damage.

Heavy rainfall in July 2020_1
Heavy rainfall in July 2020_2

Maxell Group’s Environmental Vision

Maxell Group has established the Environmental Vision in July 2023 and is pursuing a variety of initiatives on the way to achieving its goal of reducing domestic CO2 emissions by 50% from the fiscal 2013 levels by fiscal 2030 to achieve a carbon-free society (Scope 1 and 2 emissions).

Maxell Group’s Environmental Vision

Helping to Prevent Global Warming

We have set "Conserving resources and energy, and promoting the introduction of renewable energy" as a materiality action plan. The plan includes a KPI of achieving a 50% reduction in CO2 emissions by fiscal 2030 compared to fiscal 2013, and we are proactively working towards this.

Concrete measures undertaken by Maxell Group as part of plant electricity-saving measures include visualizing electricity consumption patterns to reduce wasteful electricity usage, improving operational efficiency through demand management at facilities, updating air conditioning systems, switching to LED lighting, and planting of green walls. In fiscal 2022, the Kobuchizawa Works, Kyoto Works, and Ono Works began solar power generation for in-house consumption. The Kyoto Works started generating 109 MWh from September, and the Ono Works started generating 114 MWh from January. Furthermore, in fiscal 2022, we started purchasing non-fossil certificates. These efforts allowed the Group to exceed the "Renewable energy ratio of 10% by fiscal 2030" KPI in fiscal 2022, and we therefore set a target of "Renewable energy ratio of 15% by fiscal 2030" as a new KPI.

Additionally, we have contracted with electricity companies we selected based not only on price but also on CO2 emission coefficient trends in order to reduce our CO2 emissions.

In fiscal 2022, domestic CO2 emissions decreased 26% compared to the previous fiscal year, and overseas emissions decreased by 1.2%, resulting in an overall 17% reduction for Maxell Group as a whole (a 47% reduction from fiscal 2013). Note that the activities of Maxell Izumi, Ube Maxell Kyoto, and Maxell Kureha have been included in the calculations from fiscal 2022 onwards.

In addition to solar power generation for in-house consumption, the Ono Works is also selling electricity generated with its solar power facilities. In fiscal 2022, 1,428 MWh of electricity was generated, contributing to the prevention of global warming.

Helping to Prevent Global Warming_1
Helping to Prevent Global Warming_2
CO2 emissions reduction image

Electroforming products require electric power and emit CO2 in the manufacturing process of plating and growing metals.

We would like to work together with our customers in Asian countries that use electroformed products for manufacturing to improve environmental problems for the next 100 years.

We will further reduce and absorb the amount of CO2 emissions that we cannot reduce even if we make efforts to reduce CO2 emissions by investing in afforestation activities, which we call "carbon offset".

We are planning additional measures to achieve virtually zero CO2 emissions by 2050.

In addition, Maxell signed the United Nations Global Compact(hereinafter referred to as UNGC) proposed by the United Nations and was registered as the participant company on February 19, 2021. Maxell also joined to "Global Compact Network Japan (GCNJ)" that consists of Japanese companies who signed UNGC.

Through the active implementation of the Ten Principles of the United Nations Global Compact, UNGC is an international initiative that contributes to the realization of a sustainable global society by building platforms for companies and organizations in Japan and overseas to jointly create the will and actions to achieve SDGs.

UN Global Compact

Maxell supports the ten principles set forth by UNGC, consisting of "human rights," "labor," "the environment," and "anti-corruption," and will continue to engage in activities in various fields.

Introduction of plant trees consulting company


Carbon Free Consulting Corporation

Head Office: 6th Floor, Oak Sakuragicho Building, 6-113 Aioicho, Naka-ku, Yokohama

Overseas Office: Hohhot City, Inner Mongolia Autonomous Region, China


∗Connect to the external link.


∗Connect to the external link.

Objectives of the company's tree-planting activities

  • Absorption of CO2 by forests
  • Preventing the expansion of deserts
  • Preventing the arrival of yellow sand
  • Creation of local employment
  • Environmental education


  • Many overseas support achievements

Source: Prepared by Maxell based on the Ministry of Agriculture, Forestry and Fisheries Web site (

∗Connect to the external link.

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